There's a new calendar+groupware in town for Skypers and it brings some slick new features with it. I met yesterday with the management team at Airena who took me through the paces on their Airset - Skype integrated solution for group management. AirSet software allows users to manage all their groups - family, work, social - in one place using a free Web-based service that includes calendars, address books, to-do lists and blogs. It's an interesting product and I've extended my testing to a group calendar for the Skype Journal and another for the family.

Airset was described to me as a "Lifeware" product for the small companies, and individuals that want control of their life but don't have access to MS Exchange servers and the complex systems that groupware traditionally requires. The more I've played with it the more it makes sense to me. I'm not part of a large company and yet I do need to coordinate calendars, and updates with others. Similarly, many social networking services for me are simply 'broken" as they don't integrate effectively with the events in my life. It's also responds quickly as a result of being "Ajax-enabled". I'll leave that to the real techies.

I'm pleased to see Airset incorporate Skype. By using Skype presence information and adding easy calling it provides a whole new dimension to managing events. It's also yet another illustration of where communications is going.

Thinking about setting an appointment for the group; Skype makes it easy to check online; potentially reducing time and adding productivity. By adding Skype, now voice services are integrated so instant conference calls or mulit-chats can help with what were once logistical nightmares. Airset is also demonstrating what "mashups" are all about. If you look deeper they are also hooking into Google Maps and tying mapping information to contact details. Thus uploading your contacts means you now have a map at a click for everyone.

A point worth remembering is you can manage your groups, (eg a groups calendar) and never ever have any of your contacts join up and be Airset members. AirSet will still send them messages and reminders. For those wanting to augment email reminders with mobile updates then Arena has a premium service which I'm sure is going to evolve to add a lot more. Updates are sent by email and SMS is ready to integrate with your mobile phone. Overall it synched quickly and easily with my Outlook contacts and calendar system. I even feel happier that I now have a backup for that part of my life!

There are other Skype related groupware products in the works. However, this is a strong signal (even late!) that companies providing other core services (eg an accounting package) should be racing to add VoIP functionality to their solutions. Another thing to keep in mind. Airena like others should be complemented for testing and moving forward with Skype and Google Maps API integrations. However, soon we are going to see IM agnostic solutions. Airset could just as easily cross connect different IM systems or turn their learnings to Google Talk or Gizmo.

So whats your Calendar solution? Does it integrate with Skype? Can you access it anywhere?

Is it all over for Skype? As Google Talk launched tonight with an Orkuttian viral shove provided by Gmail. At first glance it could be Skype's worst nightmare or the kick start necessary to refocus Skype. If you missed the buzz, Google Talk is the long awaited and predicted IM / Voice client. It won't be over for a while and the battle will take to the trenches with Yahoo, MSN and AOL battling to the end. This is a first salvo. Don't expect Google's feature set additions to follow Skype's path immediately to Telecom as Google has other opportunities sitting there within its empire. These are my first impressions.

• Extreme Simplicity. If you have a Gmail account you can just log in. The client is very simple.
  
• Find buddies quickly. If they are in Gmail then you can make hundreds of invites very quickly. Authorization is simple.
  
• Presence. Simplified and more intelligent than ever with customized field options that add new fun to presence. It's about time!
  
• Chat. Very basic, no emoticons etc. Still it's clean and archived and I bet searchable (if not now soon) by google desktop. Chat uses XMPP and thus iChat and Jabber clients can connect directly to Google Talk. You can also add it immediately to Trillian. (Trillian could be quite a winner). Guess that will put Google Talk presence on mobiles too!
  
• Talk. Talk is chat centric. Ie click to chat rather than Skype's click to call. Clicking opens a chat dialogue box. You then initiate a call from the chat window. Talk quality matches Skype and is better than Yahoo.
  
• Chat Window Organization. Windows self organize in an interesting fashion until closed.
  
• No profiles and no friendly pictures at this time.

How it really worked.

I had 8 conversations all around the world. Some of the voice connections didn't connect immediately and felt like they failed. There was just no sound. Sometimes the sound started after the call was connected for 30 seconds or more. This is likely just a short term bug. I enjoyed the inbound ring tone. Distinctively different from Skype. The invite process was very simple, building my list very elegant.

What's Missing?

From a Skype user's point of view: Almost everything. There are no profiles, no photos / pictures, no voice mail, no multi-conference or multi-chat. Plus there is no SkypeIn or SkypeOut capabilities. This is not a phone replacement. The multi-chat and conference calling should be easy to duplicate. The telephone system more difficut. However, each name is a SIP name and that is designed to connect with Vling and Gizmo project in a very short time. Plus with rumors around Google raising money, a TMobile USA purchase can't be that far away. That would provide a user base, the WiFi hotspots and most importantly the chance to integrate mobile numbers with VoIP.

Where's the Strength?

Talk is already integrated with Gmail and thus links nicely with IG, Google's personal content portal. So when will GoogleTalk have access to Orkut (profiles / social networking - pictures and profiles) Blogger (another place to share presence), Desktop (archive searching), Maps (location information) and instantly the whole Jabber/XMPP community. How quickly can Google bring these all together. Then they already have a photosharing program etc. Google has all the elements to bulk up to a Yahoo like client very quickly. Add in Ad Sense etc. Very neat models are likely to emerge. I heard from one punter tonight they had told their mother to buy more Google shares.

Developer Talk

Google has a great page outlining their preliminary plans and open strategy for the future of "talk."

Google's mission is to make the world's information universally accessible and useful. Google Talk, which enables users to instantly communicate with friends, family, and colleagues via voice calls and instant messaging, reflects our belief that communications should be accessible and useful as well. We're committed to open communications standards, and want to offer Google Talk users and users of other service providers alike the flexibility to choose which clients, service providers, and platforms they use for their communication needs.
Google

How does Skype stack up? Yahoo?

• Google may win on philosopjy alone (see above mission) or the resources in dolars and manpower. However today, while Google may get it's Orkuttian swell of new users isn't actually an acceptable replacement client for either Skype or Yahoo. Both do more better for their current audiences.
• On features, Skype is still ahead and if they would speed up their development and releases of call forwarding, VM improvements, Video, and their Presence Server they still have a chance althougth the market has shifted dramatically. Yahoo is bulking up however still does nothing really well. That may change.

Where should Skype's strategy start?

Open Up! By contrast with Google, Skype is on a philosophical back foot, well balanced. Being closed is no longer an asset, so Skype can compete only on its design, features and capabilities. To open up, the Skype chat client must adopt the Jabber/XMPP protocol, accelerating its interconnect and encouraging developers to "stick" / "start" developing products around the API. So far Google hasn't announced an API (count the hours). They will need one even if just for hardware. Skype will be forced to open up many aspects of its interface now.