An interesting panel on design and usability. Most interesting is BJ Fogg sharing his useablity thoughts behind YackPack. This is really a neat application. I'd heard about it but not followed it up in the past. In his case he's actually subscri bed to twenty six packs right now. The interface is very simple. He keep reinforcing taking things out that people aren't using. Basically Yack Pack is a fun method for broadcast audio messaging. Both voice and text are available. Check out the explanatory video. It's intriguing. Here's an example of how to send an audio blast to a group of friends or pack.

It's a great example, with the use of pictures, the simple click, record and send. In many ways not all that different to the voice message feature in Skype. YackPack certainly illustrates where Skype could go with audio / video blasts. There's no reason this couldn't be developed and copied in Skype particularly now that SkypeWeb exists. Is it a priority at Skype? Probably not. Should it be? It's an example of a feature that is "new" thus Skype had the opportunity to innovate in this space and hasn't. When video blasts are restricted to your buddylist "spam" is not a problem. Similarly, additional groups that you might subscribe your SkypeID to would be a value added service. Note that networking groups would probably pay the subscription. Enough said.

Tag : etel