The web 2.0 meme map, from a foo camp presentation by Bill O'Reilly.

Skype's Choice by Gordon Cook for Strategy+Business magazine. Published pre-eBay deal, Cook explores the tension between users of this wild software network and enterprise IT managers who want control; but who are unlikely to get it.

Andy Abramson blogs tidbits from his talk with Skype's new CMO, Saul Klein. A summer survey of IM users, comparing what they say about their behavior by IM brand. Skypers are more likely to use voice, to use it at work, to talk internationally, and to use phone-like features, like call forwarding. Russell Shaw interviews Klein too; good questions.

Three thoughts:

1. Polls don't replace ethnographic research or instrumented clients that show what people do (not what they say they do.
2. Summer may be the worst time to survey IM users; so many are out of school and out of touch with their school-year social networks.
3. This survey focuses on IM competitors vs. the people who don't use softphones: mobile and landline phone users - the unserved market you most want to convert.