Skype Journal

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Wednesday, July 22, 2009

Skype sets new performance records, preserves margins in 2009q2

eBay reports $170 million Skype revenue for the quarter, 25% year over year growth. 20% of revenue was from the USA (green line below). Management kept margins stable at 23.6% (the big purple line below).

2009q2 Skype revenue and margin

8.4% of all revenue ($14.3 million) is from marketing services and other revenues. These include licensing Skype's brand for Skype Certified products, certification fees, and Skype Prime fees.

+37.3 million new accounts, 414k daily (the red line below). This brings Skype to 480.5 million cumulative accounts. The adoption rate fell slightly this quarter.

2009q2 Skype revenues and new accounts

25.5 billion Skype-to-Skype minutes served in Q2 (blue line), 3.0 billion Skype-to-PSTN minutes (red line). Is the rate of growth slowing or is it just seasonality?

2009q2 Skype billions of minutes served

This puts Skype's freemium rate at 8.5 (8.5 free minutes for every paid minute). Still within Skype's historical range and very low (lower is better) compared to other services. Some companies have freemium rates around 20-1 or 50-to-1. The curvy line below is Skype's freemium rate over time.

2009q2 Skype freemium rate

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