skyping friends while watching television

Clearly these two behaviors go together well. Watching television can be a social activity, something to talk about or to talk over. It's context or pretext for talking, grooming, bonding. Dancing.

 

Appointment television or event programming,

Events like political debates.

Ah, there's a US presidential debate tonight.

So, how could you more tightly couple TV+Skype? Watch TV in Skype? Talk (IM/voice/video) in Skype over TV?

Is that the sweet spot for Skype integration into television viewing?

Is this a reason to build Skype into Joost? into TiVo? into Hulu or YouTube?

tags: skype, research, consumerbehavior, hannahmontana, debate, us, tv, television, video, joost, tivo, hulu, youtube, party, danceparty

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